Category: Trends

Greenwashing Part 2 »

Yesterday I wrote a little bit about greenwashing. The subject is so compelling that I did some more research and stumbled upon the following video – a very entertaining piece from RANvideo (Rainforest Action Network). They talk about Wal-Mart’s sustainability initiative and the potential that the company has to drastically reduce the negative impact it [...]

Greenwashing In Green Business »

The marketing of green businesses and the products they sell is on the rise, and so are ethical concerns. In the following video Dave Michael Garg investigates the relatively new phenomenon of greenwashing. The term greenwashing has to do with businesses misleading the public as to the true environmental impact of their ‘green’ product.

Eco-Friendly Hotel »

An amazing green business is located near the Northern California town of Redding. The Gaia Anderson Hotel is an eco-friendly hotel offering the following packages: rafting, fly fishing, spa, golf and romance.
If you want a getaway and you are environmentalist, check out what The Gaia Anderson Hotel.

Digital Green Business Magazine »

I recently found a digital magazine focusing on green business. The cover below is from the May/June 2008 issue. Easy to navigate with well written articles, this is a magazine that should be read by everyone who has a passion for green business. The magazine is published by CLB Media Inc. Click on the [...]

How Green Is That Green Business? »

How environmentally friendly are those green products you are buying? This video answers the question and makes us ask a few more. This video originated from our friends at living green channel

Global Company Slowly Going Green »

The following green business video focuses on Google and what they are doing to advance the movement towards sustainability. When multi-billion dollar companies make a conscious effort to protect the environment and minimize their carbon footprint, things are changing. I personally hope that other major corporations realize that taking action to protect the environment is [...]

Green Business Going To The Dogs »

I came across the following site and I just smiled. Here you will find a company dedicated to our four-legged friends. Paw Luxury, an online store, specializes in providing dogs with organic food and other eco-friendly products. From beds & mats to clothing, Paw luxury has all the bases covered if you are [...]

Green Business Certification »

The following video is about a program in Santa Cruz that officially certifies businesses as green if they follow county guidelines. So far over 70 businesses have been certified as a green business in Santa Cruz. The program is called the Green Business County Program and we salute Santa Cruz for taking steps in helping [...]

Sustainable Business Practices At Work »

I just saw the following video by United Natural Foods Inc. This company is a distributor of certified organic foods. Yeah, it is a bit of an infomercial, but it drives the point home that business can maximize profit by being sustainable. Reducing costs and reducing negative impact on the environment is where it’s at [...]

Being Conscious About Capitalism – A Video »

Check out this video. The panel talks about green business and its place in the world, as well as its importance. This is just a clip, but if you like what you see and want to view he entire discussion just click here.
Don’t forget that green and sustainable businesses are changing the world. Consumers are [...]